The MotivAction Group

Brand Identity

To help change The MotivAction Group's brand perception. We created a new identity predominantly around the concept of the sunflower which was derived from the fields of sunflowers found on their land. This complemented their original corporate colours of black and gold. The identity used the sunflower in many forms, but remained true to a simplistic and clean image.

The project included the creation of stationery, the design and production of a 320 page Event Catalogue, Group Overview Brochure, Green Events Brochure and promotional direct mail.

Next Project >